Solutions · Hair salons
Loyalty cards for hair salons
Six to eight weeks pass between appointments. That gap is exactly when a client tries somewhere else.
What we hear most often
- A client who skips an appointment never tells you. They just disappear.
- Your client list sits in the booking software and never gets used to bring anyone back.
- Loyalty belongs to the stylist, not the salon. When they leave, clients follow.
The program we set up
- Mechanic
- Stamps per visit, reward on the 6th, roughly a year of appointments.
- Reward
- A free treatment, or 50 % off the next cut.
- Follow-up
- Inactivity tuned to your cycle (45 to 60 days): "time to book again".
- Field note
- A well-timed nudge is what keeps a client from trying the salon next door.
The nudge that brings people back
The nudge fires when that client passes their own usual interval, not on a fixed date for everyone.
It has been 7 weeks since your last visit. We have room this week.
Frequently asked questions
Does the card follow the client or the stylist?
The card belongs to the salon. History and points stay with you, even when the team changes.
Can retail products earn rewards too?
Yes. A scan can credit a visit or points on the amount spent, depending on the mechanic you pick at launch.